By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.

UX Research & Branding

We created a solution to help increase non-binary awareness within communities by utilizing social media and other media outlets. We use Webflow to build websites because it's fast, reliable, high-quality and fully customizable.

We created a solution to help increase non-binary awareness within communities by utilizing social media and other media outlets. We use Webflow to build websites because it's fast, reliable, high-quality and fully customizable.

Services

Volunteer Project: Ethnographic Research, User Experience, Web Design and Development, Brand Identity, Content Creation.

Date

November 15, 2021

The Process

Go Non-binary! is a community where non-binary people are recognized and respected, and where every individual has the freedom to express their gender as they see fit.

The organization is also a design leadership initiative that aims to raise awareness of non-binary issues through education, advocacy, and collaboration.

The Result

We found that retailers should create a virtual reality shopping assimilation as a way to integrate an inclusive experience for all by leveraging technology to meet consumers behaviors. We laid out plans to increase brand engagement through social media (earned media); connect in store and online experiences.; create new outfit combinations efficiently; and collect data by analyzing tags using machine learning. This also results in less returns, wasted inventory and carbon footprint.

Ready to Elevate Your Digital Presence? Let's Craft Your Unique Journey Together!
Get Started